Digital Consulting and Digital Video Strategy

Relevant Background: Kim's creation of Us Weekly's video unit was an integral part of its $100 million sale. She launched an 18-person unit with multimillion dollar revenue through a successful multi platform strategy, growing viewership 40x. Kim served as VP of Branded Content at PopSugar, creating custom marketing programs for lifestyle, CPG, Tech and Fashion brands. Her experience working in a variety of media outlets - Fox News, Inside Edition, Investigation Discovery, Travel Channel, PopSugar and Us Weekly - and across both branded and editorial content gives her the unique ability to strategize across a range of content, styles and budgets.